Global Major Report | May 2015
In its eighth year CBRE’s How Global is the Business of Retail? will once again focus on the target markets for new brands in 2014. We examined 50 countries and 164 cities across the world to provide a comprehensive view of the markets international brands have been targeting. By analysing the brand sectors that have been expanding and the flow of cross-border expansion we are able to interrogate what this means and what impact this is likely to have.
Key Findings – Infographics
Overall expansion by sector.jpg
percent of retailers expanding from an individual country.jpg
Retailers regional expansion.jpg
Top target markets by new entrants.jpg
